By now you have heard about the systematic state oppression of human rights in Russia directed to the LGBT community. Branded By Sochi believes that Russian human rights abuses will tarnish the Olympic brand, and that of its sponsors. The 'hateful' new anti-LGBT laws which are a bid to 'cleanse' the country of gays, are incompatible with the Olympic promise and Charter.
The indifference and inaction on the part of the IOC, their corporate sponsors, and the international community at large, over the last months since May, have ensured that viable options to remedy this gross conflict of interest have not been implemented.
As this law stands, the International Olympic Committee, their Olympic Sponsors and Western Governments MUST use this platform to unequivocally and publicly denounce the Russian anti-LGBT laws AND insist on their repeal. Otherwise because the Olympic Games is a vehicle providing good will and adulation to its hosts, it will be an endorsement and the IOC, it's sponsors and attending Western Government dignitaries will be indelibly linked to the abuses.
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SIGN - TELL THE IOC, OLYMPIC SPONSORS AND WESTERN GOVERNMENTS TO PUBLICLY DENOUNCE AND OFFICIALLY REQUEST THAT RUSSIA REPEAL THE ANTI-GAY LAWS!