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Gap: enough fashion victims

To the CEOs of GAP, H&M and other fashion brands:

As citizens and consumers, we urge you to immediately sign an enforceable Bangladesh fire and building safety agreement, or risk fatal damage to your brand image. The agreement must commit you to pay for routine, independent inspections and safety upgrades for your supplier factories. Your companies and other multinationals profit from cheap labour, and can do much more to reduce the dangers of the places where your products are made.

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Gap: enough fashion victims
H&M signed the Bangladesh safety agreement and our campaign is all over the media, but GAP is refusing to sign up. Let's make sure the CEO knows customers across the world demand our clothes are made in safe conditions. Let’s bombard GAP HQ with calls (numbers below), flood Glenn Murphy with messages that shame him to personally feel public pressure to sign (use form on the right), and create a ‘social media storm’ on GAP’s facebook and twitter pages!

Here's a few points you could make:
  • Glenn Murphy, it is up to you to sign the Bangladesh Fire and Building Safety Agreement and make sure GAP clothes are made in safe conditions now.
  • More than 35 companies -- including H&M, Zara, and Abercrombie & Fitch -- have already agreed to sign the Agreement.
  • Your reputation is on the line and your decision will determine whether I buy from your company or not.

phone Call GAP HQ Now

  • Eva Sage-Gavin, Executive VP of Global Human Resources and Corporate Affairs (+1 (415) 427-6480)
  • Dan Briskin, VP of Global Employee Relations (+1 (415) 427-5218)
  • Kindley Walsh-Lawlor, VP of Social and Environmental Responsibility (+1 (415) 427-2640)

Tell Your Friends

Copy the link to this campaign to IM, Skype or post it: